{"id":1860,"date":"2013-05-25T17:18:54","date_gmt":"2013-05-25T21:18:54","guid":{"rendered":"http:\/\/www.mmmboptastic.com\/site\/?p=1860"},"modified":"2013-05-25T17:18:54","modified_gmt":"2013-05-25T21:18:54","slug":"hanson-debuts-mmmhop-beer","status":"publish","type":"post","link":"https:\/\/www.mmmboptastic.com\/site\/2013\/05\/25\/hanson-debuts-mmmhop-beer\/","title":{"rendered":"Hanson Debuts &#8216;Mmmhop&#8217; Beer"},"content":{"rendered":"<p>May 25th, 2013<\/p>\n<p>By Kathy Ehrich Dowd<\/p>\n<p>As if the sound of Hanson&#8217;s mega-hit &#8220;MMMBop&#8221; wasn&#8217;t intoxicating enough, the adorable band of brothers has produced something that could really get you buzzing: a new beer called \u2013 what else? \u2013 MmmHops.<\/p>\n<figure id=\"attachment_1805\" aria-describedby=\"caption-attachment-1805\" style=\"width: 300px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/www.mmmboptastic.com\/site\/2013\/05\/21\/mmmhops-beer-is-here\/mmmhops_beer_hangover_3_afterparty\/\" rel=\"attachment wp-att-1805\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"1805\" data-permalink=\"https:\/\/www.mmmboptastic.com\/site\/2013\/05\/21\/mmmhops-beer-is-here\/mmmhops_beer_hangover_3_afterparty\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?fit=612%2C612&amp;ssl=1\" data-orig-size=\"612,612\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"mmmhops_beer_hangover_3_afterparty\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Taylor Hanson and Ed Helms&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?fit=612%2C612&amp;ssl=1\" class=\"size-medium wp-image-1805\" alt=\"Taylor Hanson and Ed Helms\" src=\"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?resize=300%2C300&#038;ssl=1\" width=\"300\" height=\"300\" srcset=\"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?w=612&amp;ssl=1 612w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-1805\" class=\"wp-caption-text\">Taylor Hanson and Ed Helms<\/figcaption><\/figure>\n<p>The awesomely-titled IPA \u2013 created with the help of a craft brewery in their home state of Oklahoma, according to BeerPulse.com \u2013 was introduced by the brothers at The Hangover Part III afterparty in L.A. Monday night.<\/p>\n<p>Taylor Hanson and Hangover star Ed Helms enjoyed a brew together at the bash \u2013 and the middle Hanson brother shared a photo of the moment on Instagram.<\/p>\n<p>Debuting the beer at a party for the film is no accident \u2013 the movie even opens with a scene of Zach Galifianakis driving and grooving to &#8220;MmmBop,&#8221; which is on the movie soundtrack.<\/p>\n<p>&nbsp;<\/p>\n<p>In 2011, rumors of a Hanson beer hit the internet, and drummer Zac Hanson confirmed it was true. &#8220;A branded HANSON IPA beer concept is in the works under the moniker &#8216;MmmHops,&#8217; &#8221; he said at the time, adding that the idea, &#8220;has been brewing&#8221; for a while.<\/p>\n<p>The three brothers \u2013 who have nine children between them (perhaps that is why they need a drink?) \u2013 amusingly write on the bottle that it&#8217;s &#8220;from the guys that invented MmmBop.&#8221;<\/p>\n<p>So really, how could you go wrong?<\/p>\n<p><em>Source: <a href=\"http:\/\/www.people.com\/people\/article\/0,,20703311,00.html\" target=\"_blank\">People.com<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>May 25th, 2013 By Kathy Ehrich Dowd As if the sound of Hanson&#8217;s mega-hit &#8220;MMMBop&#8221; wasn&#8217;t intoxicating enough, the adorable band of brothers has produced something that could really get you buzzing: a new beer called \u2013 what else? \u2013 MmmHops. The awesomely-titled IPA \u2013 created with the help of a craft brewery in their [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1805,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[3],"tags":[515,32,6,513,516,514,31,205],"class_list":["post-1860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","tag-alcohol","tag-beer","tag-hanson","tag-ipa","tag-kathy-ehrich-dowd","tag-launch","tag-mmmhops","tag-people-com"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hanson Debuts &#039;Mmmhop&#039; Beer - Mmmboptastic.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mmmboptastic.com\/site\/2013\/05\/25\/hanson-debuts-mmmhop-beer\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hanson Debuts &#039;Mmmhop&#039; Beer - Mmmboptastic.com\" \/>\n<meta property=\"og:description\" content=\"May 25th, 2013 By Kathy Ehrich Dowd As if the sound of Hanson&#8217;s mega-hit &#8220;MMMBop&#8221; wasn&#8217;t intoxicating enough, the adorable band of brothers has produced something that could really get you buzzing: a new beer called \u2013 what else? \u2013 MmmHops. 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The brothers \u2013\u00a0Isaac, Taylor and Zac \u2014 are now more than old enough to drink. All are\u2026","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mmmboptastic.com\/site\/category\/articles\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops-bottle-and-logo.jpg?fit=575%2C848&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops-bottle-and-logo.jpg?fit=575%2C848&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops-bottle-and-logo.jpg?fit=575%2C848&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":147,"url":"https:\/\/www.mmmboptastic.com\/site\/2011\/12\/01\/hansons-new-endeavor-mmmhops-beer\/","url_meta":{"origin":1860,"position":1},"title":"Hanson&#8217;s New Endeavor: MmmHops Beer","author":"Jo","date":"December 1, 2011","format":false,"excerpt":"The band of brothers, who've been recording music and touring the world since they first shot to fame with their infectious hit \"MmmBop\" in 1997, are branching out. Their newest endeavor: a beer called, wait for it, MmmHops. After the buzz-worthy news hit the Internet Wednesday, Zac Hanson released a\u2026","rel":"","context":"In &quot;Articles: 2011&quot;","block_context":{"text":"Articles: 2011","link":"https:\/\/www.mmmboptastic.com\/site\/category\/articles\/articles-2011\/"},"img":{"alt_text":"_60727207_hanson2","src":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2012\/12\/60727207_hanson2.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1804,"url":"https:\/\/www.mmmboptastic.com\/site\/2013\/05\/21\/mmmhops-beer-is-here\/","url_meta":{"origin":1860,"position":2},"title":"Mmmhops Beer is Here!","author":"Jo","date":"May 21, 2013","format":false,"excerpt":"Here's the first glimpse of Hanson's very own 'Mmmhops' beer. Taylor cracked a couple open during the after party for The Hangover Part 3. Source: Taylor Hanson Instagram","rel":"","context":"In &quot;Latest News&quot;","block_context":{"text":"Latest News","link":"https:\/\/www.mmmboptastic.com\/site\/category\/latest-news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?fit=612%2C612&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?fit=612%2C612&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?fit=612%2C612&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":1915,"url":"https:\/\/www.mmmboptastic.com\/site\/2013\/05\/31\/from-boy-band-to-brewering-taylor-hanson-talks-mmmhops-craft-beers-cooking\/","url_meta":{"origin":1860,"position":3},"title":"From Boy Band to Brewering: Taylor Hanson Talks Mmmhops, Craft Beers &#038; Cooking","author":"Jo","date":"May 31, 2013","format":false,"excerpt":"May 31, 2013 by Justine Sterling F&W apologizes in advance for reintroducing the almost unbearably catchy song \u201cMMMBop\u201d back into your psyche. But the 1997 mega-hit from Hanson, the pop band made up of brothers Isaac, Taylor and Zac Hanson, has to be mentioned because of a new side project\u2026","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mmmboptastic.com\/site\/category\/articles\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_food_and_wine_com.jpg?fit=550%2C550&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_food_and_wine_com.jpg?fit=550%2C550&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_food_and_wine_com.jpg?fit=550%2C550&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":3322,"url":"https:\/\/www.mmmboptastic.com\/site\/2013\/12\/04\/we-had-a-master-brewer-in-wisconsin-review-hansons-beer\/","url_meta":{"origin":1860,"position":4},"title":"We Had a Master Brewer in Wisconsin Review Hanson&#8217;s Beer","author":"Jo","date":"December 4, 2013","format":false,"excerpt":"December 3, 2013 By Tyler Maas When Hanson\u2019s hit, 10 million-selling album Middle Of Nowhere came out, eldest Hanson brother Isaac was a fresh-faced 16-year-old, middle child Taylor had just turned 14, and kid brother Zac was only 11. This past Halloween, Zack turned 28. Taylor\u2019s odometer rolled over to\u2026","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mmmboptastic.com\/site\/category\/articles\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/12\/1386086065Brenner.jpg?fit=900%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/12\/1386086065Brenner.jpg?fit=900%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/12\/1386086065Brenner.jpg?fit=900%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/12\/1386086065Brenner.jpg?fit=900%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":2840,"url":"https:\/\/www.mmmboptastic.com\/site\/2013\/09\/19\/hanson-got-me-drunk-on-their-new-beer-mmmhops-really\/","url_meta":{"origin":1860,"position":5},"title":"Hanson Got Me Drunk on Their New Beer Mmmhops (really)","author":"Chris","date":"September 19, 2013","format":false,"excerpt":"\u00a0 \u00a0 Hanson Got Me Drunk on Their New Beer Mmmhops (really) by Kevin Fallon Sept 18 2013 The brothers\u2014Isaac, Taylor, and Zac\u2014may be immortalized in our collective minds as the baby-faced boy band who loved harmonizing almost much as they loved long hair. They may be emblazoned forever in\u2026","rel":"","context":"In &quot;Latest News&quot;","block_context":{"text":"Latest News","link":"https:\/\/www.mmmboptastic.com\/site\/category\/latest-news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/09\/1379497520052.cached.jpg?fit=503%2C335&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.mmmboptastic.com\/site\/wp-content\/uploads\/2013\/05\/mmmhops_beer_hangover_3_afterparty.jpg?fit=612%2C612&ssl=1","_links":{"self":[{"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/posts\/1860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/comments?post=1860"}],"version-history":[{"count":1,"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/posts\/1860\/revisions"}],"predecessor-version":[{"id":1861,"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/posts\/1860\/revisions\/1861"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/media\/1805"}],"wp:attachment":[{"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/media?parent=1860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/categories?post=1860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mmmboptastic.com\/site\/wp-json\/wp\/v2\/tags?post=1860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}